Sep 29, 2021
This is a Daily Paper time capsule where we take our community back into the archives and revisit some of our most exciting moments.
There’s Only One Starboy
In everything we do, we always show an enormous sense of pride in our African roots. Celebrating our heritage and our desire to go beyond fashion, it was only natural to link with one of Africa’s greatest cultural ambassadors, our dear friend, Wizkid – aka Starboy.
From Amsterdam to Lagos
In July 2019, the seven-piece product offering dropped. It comprised of ready-to-wear and accessories, merging the worlds of Daily Paper and Wizkid. Most notably, the “STARBOY” logo was superimposed on our shield emblem, with bright tones that we’re used to seeing on African flags such as green and yellow.
A standout of the collection was the black hoodie, which on the back featured the cities hosting our collaborative launch – Amsterdam, Algarve, London, Lagos, and Accra.
Behind the Collab
Wizkid truly embodies the journey from rags to grace, moving from hardships to triumph in his music career. This is what makes him Starboy.
Wiz represents the kind of story that this collection is built to inspire: the African dream. We couldn’t think of anyone else to inspire the next generation to follow their dreams.
Celebrating one of the vanguards of African music and speaking the rich and diverse cultural impact of the continent, this is still one of our favourite collaborations to date.
